Company overview

Anna runs two companies: Les Enfants – which offers premium baby products –  and Mama Basics – a smart nursing fashion brand providing stylish, discreet and comfortable yet practical clothing for breastfeeding. Both brands focus on the growing mother and baby segment and managing both brands concurrently brings many synergies in terms of suppliers, sales channels and marketing.

The strategy is to drive internationalisation and portfolio expansion as well as increase marketing efforts. Anna is part of the Care of Business Executive Women program where she receives support in business and finance management, digital marketing and growth management, as well as personal and leadership development.

Pitch deck